NYC Housing Development Corporation
2024 Annual Report


What Matters
- Put resident stories at the center, helping readers connect emotionally while understanding how financing created real outcomes
- Made financials and portfolio activity clear and accessible for investors, developers, and the public
- Gave audiences multiple ways to explore impact, from an interactive map to downloadable reports and project details
- Drove over 6.4K engagement events in the first 90 days, including page views, scrolls, downloads, and portfolio clicks
- Recognized with a Platinum MarCom Award for design excellence
“The Power of Home”
HDC’s mission is to finance affordable housing for New Yorkers seeking a place to call home. The 2024 report theme, “Beyond the Bonds: The Power of Home,” spotlights four residents whose persistence and belief led to a home of their own.
We designed the experience to introduce people first, then show how the financing makes those outcomes possible, connecting human stories with institutional impact.



Elevating Resident Voices
Portrait and interior photography, paired with highlighted quotes, bring each resident’s story to life, capturing both the challenges and the joy of securing a home. Each story concludes with a clear, practical call to action, reinforcing that the report is not just informational, but a guide for those seeking affordable housing.




Demonstrating Impact
An interactive map showcases projects closed in 2024, illustrating the reach of HDC’s financing across the city. Leadership letters, board and staff listings, and downloadable financial, project, and loan reports provide the depth and transparency expected by investors, developers, and partners.

Project detail pages feature housing program, unit and location information, and architectural renderings or photography.
Site visitors can review HDC's affordable housing portfolio by category from either map or list view.



